Rabat, Morocco — The Moroccan tourism sector has seen a remarkable upsurge in the first quarter of 2026, with travel receipts in foreign currency hitting MAD 31 billion ($3. 1 billion), a 24% increase from the same period in 2025.
The country welcomed 4. 3 million tourists between January and March, a 7% rise year-on-year, highlighting the sector’s growing appeal. This substantial growth can be attributed to Morocco’s strategic tourism roadmap, which has focused on enhancing air connectivity, diversifying source markets, and improving infrastructure.
The Moroccan Agency for Tourism Development (SMIT) has been instrumental in implementing this roadmap, successfully attracting international tourists and witnessing a rise in Moroccans returning home to visit.
The tourism industry’s contribution to Morocco’s economy is substantial, accounting for approximately 8% of the nation’s GDP, and supporting nearly 900,000 direct jobs.
The government’s commitment to developing the tourism sector is evident, with the strategic roadmap already achieving success in diversifying source markets and enhancing infrastructure. Despite global tensions affecting air traffic and travel costs, Morocco has managed to see an increase in tourist arrivals.
The country’s resilience in the face of these challenges has been a key factor in its tourism success. Looking ahead, Morocco is poised to further capitalize on its tourism potential.
The government’s proactive approach in preparing for significant events, including the 2030 FIFA World Cup, is expected to further accelerate tourism infrastructure development and international visitor flows in the years ahead.
*Additional reporting by ImNews | Sources consulted: 4*
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This original article was produced by the ImNews editorial team
Source: moroccoworldnews
Source: Adil Faouzi
