Luyanda Zuma Named Global Goodwill Ambassador for Women African Tourism Board. Johannesburg, South Africa — Luyanda Zuma, the Miss South Africa 2025 runner-up, has been appointed as the Global Goodwill Ambassador for the Women African Tourism Board.
The appointment aims to highlight the importance of women’s empowerment and the cultural heritage of Africa through tourism.
According to the official statement from the Women African Tourism Board, Zuma will be focusing on promoting the tourism industry in Africa while empowering women in the sector.
The board’s mission is to foster sustainable tourism that benefits local communities, particularly women entrepreneurs. Officials commented on the matter. “.
Her role as Global Goodwill Ambassador will be crucial in raising awareness and driving positive change.”
Zuma’s involvement in the initiative is expected to boost the board’s efforts in promoting cultural heritage and economic empowerment. She has expressed her excitement about the role and commitment to the cause. “.
The Women African Tourism Board has been doing incredible work, and I am honored to be part of it, “Zuma. “I look forward to working with communities, local businesses, and governments to ensure that the tourism industry in Africa is a platform for women’s empowerment.”
The appointment comes at a time when the African tourism sector is looking for new ways to attract visitors and contribute to economic growth.
The board hopes that Zuma’s global recognition will help in promoting African tourism on an international scale. Further details regarding Zuma’s specific responsibilities and the initiatives she will be leading are expected to be announced in the coming weeks.
The Women African Tourism Board anticipates that her role will serve as a catalyst for positive change across the continent.





